Makhan Maar Ke is a chain of QSR with fusion as well as traditional North Indian dishes. The challenge was to promote the restaurant into an overly-crowded fast food market with the idea of getting truly authentic delicacies at an accessible price.
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Highlights
- Dynamic monthly campaigns
- Topical content
- Engaging offers and discounts
- Online carriage from offline channels and touchpoints
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The Result
The smart campaigns backed by Facebook & Instagram ads resulted in a boost in followers & fans on Facebook as well as Instagram.
The ground level connection with topical content helped the brand reach the level it is at today with a respectable amount of sales coming from Social Media.
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